Privacy Policy

1. Information We Collect

We may collect and process the following types of personal information:

  • Identity Data: Name, title, date of birth.
  • Contact Data: Address, email address, phone number.
  • Transaction Data: Payment details, purchase history.
  • Technical Data: IP address, browser type, operating system, and usage data collected via cookies.
  • Marketing and Communications Data: Your preferences in receiving marketing materials.

2. How We Use Your Information

We process your personal information for the following purposes:

  • To process and deliver your orders.
  • To manage your account and provide customer support.
  • To personalise your shopping experience.
  • To improve our website and services.
  • To comply with legal and regulatory requirements.
  • To send marketing communications if you have opted in.

3. Legal Bases for Processing

We rely on the following legal bases for processing your data:

  • Performance of a Contract: To fulfil the orders you place on our website.
  • Legitimate Interests: To enhance our services and marketing efforts.
  • Consent: For email marketing or use of cookies when required by law.
  • Legal Obligations: To comply with tax, accounting, or other legal obligations.

4. Sharing Your Information

We do not sell your personal data to third parties. However, we may share your data with:

  • Service Providers: Payment processors, delivery companies, IT support providers.
  • Legal Authorities: Where required by law or to protect our legal rights.
  • Business Transfers: In the event of a merger, sale, or acquisition.

5. International Transfers

Where your data is transferred outside the UK, we ensure it is protected by appropriate safeguards, such as Standard Contractual Clauses approved by the UK Information Commissioner’s Office (ICO).

6. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes outlined in this policy or to comply with legal obligations. Typically, this means:

  • Customer account data: Until you request deletion or 6 years after your last activity.
  • Transaction data: Retained for 7 years to meet tax and accounting regulations.

7. Your Rights

Under the UK GDPR, you have the following rights:

  • Access: Request a copy of your personal data.
  • Rectification: Correct inaccurate or incomplete data.
  • Erasure: Request deletion of your data ("Right to be Forgotten").
  • Restriction: Limit how we process your data.
  • Data Portability: Receive your data in a portable format.
  • Objection: Object to data processing for certain purposes, including marketing.
  • Withdraw Consent: Withdraw your consent for processing at any time.

To exercise these rights, contact us at: privacy@directoffers.co.uk

8. Cookies and Tracking Technologies

We use cookies to enhance your experience. For detailed information, see our Cookie Policy at [Insert Link].

9. Security Measures

We implement robust technical and organisational measures to protect your data, including encryption, secure servers, and regular audits.

10. Complaints

If you have concerns about how we process your data, you can contact us at You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) at www.ico.org.uk.

11. Changes to this Privacy Policy

We may update this policy from time to time. Any changes will be posted on this page with a revised effective date. We recommend reviewing it periodically.

Contact Information
For questions or concerns about this Privacy Policy, please contact us at:

  • Email: support@directoffersstore.com